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About Nicholas

I created this blog to really help Adelaide brides who are planning their wedding. I've been been a professional photographer for 15 years. I split my time between Adelaide and Paris and my work has appeared in the New York Times, Style Me Pretty and brides.com. In 2015 Style Me Pretty interviewed me, I am represented by Getty Images and in 2016 Complete Wedding Magazine called me "One of the World's Best Wedding Photographers".

Profile: Louise Woodhouse Flowers

I first met Louise Woodhouse a few years ago over coffee at Mother's Milk in Unley. I had stumbled upon Louise's website back when she didn't yet have her lovely retail outlet in the Adelaide Arcade. Her work from the UK really stood out to me, it was quite simply, some of the best floral work I'd seen anywhere, not just in Adelaide.

I've had the pleasure of recommending and photographing Louise's flowers to many Adelaide brides and so it only made sense she would be my first profile for the Adelaide Wedding Blog.

NP: Louise, can you tell us about yourself and your company. How many years have you been a florist?

LW: I have been a florist forever, starting out as a Saturday girl at 14, then as an apprentice in london for a renowned florist with whom I worked on events in London and New York which was enough to get me hooked on flowers! I started my own company in London at 22, opened a shop in SOHO in the 90’s which was a very exciting time, I got to design and install flowers for rock stars (the then wives of Oasis were always having parties loaded with flowers) royalty, I regularly installed flowers at Clarence House and decorated rooms at the Dorchester Hotel for the Queen. Lots of celebrities frequented the SOHO store it was fabulous!! I came to Australia to be with my partner 8 years ago, still addicted to flowers. I now have a shop in Adelaide Arcade which is a beautiful space and I get to create for the loveliest brides and clients and do installations all over this beautiful state, very lucky to be here.

Bridal bouquet by Louise Woodhouse. Photo by Nicholas Purcell Studio

NP: What’s the first thing brides usually ask when they come and see you?

LW: Are you available on my date!

NP: What do couples need to know about ordering flowers for their wedding?

LW: Find a florist you trust, give them your inspiration images and trust them to create with seasonal blooms.

NP: How early do couples need to book you in their planning?

LW: 6 months to 1 year

NP: Can you share with us what a typical wedding day looks like for you?

LW: An early start! Lots of pre planning and scheduling would have been done already, it’s my job to make sure the team know what they’re doing and to add final touches to make flowers the best they possibly can be. The days are very physical and hard work but it’s all worth it to know you have played a major part in shaping a very special day.

NP: How do you like to work with clients?

Flower crown by Louise Woodhouse. Photo by Nicholas Purcell Studio.

LW: Trust is vital and you need to connect. We listen to a clients vision taking into account all details (colours, signage, venue, everything!) Then prepare a quote and designs. When we are commissioned there’s much pre planning, scheduling & sourcing to make sure clients get their dream flowers!

NP: Could you give our readers some indication of costs involved in ordering wedding flowers from you?

LW: It varies greatly, some brides require just bouquets while others want house, ceremony and venue flowers.

NP: What other services do you offer?

LW: We design for corporate events & private clients, we also have an online store offering same day delivery of our gorgeous bunches throughout adelaide.

NP: How can people get in contact with you?

LW: Louise Woodhouse Flowers